In a new article on Blavity, I profile Zambia’s incoming President Hakainde Hichilema, who reinvented himself to win the country’s presidency after five failed attempts. From the article:
Hichilema’s years in the political wilderness also gave him time to work on his political persona. Early in his political career, HH’s youth, wealth and education were sometimes a liability, with critics accusing him of being arrogant and out of touch. In 2011, a politician from a rival party called Hichilema’s leadership “inferior, immature and childish” when compared to the deceased Muzoka. For this campaign, HH adopted a new nickname, “Bally,” a slang term for father that became popular online. “Bally will fix it” and Bally will pay” became rallying cries, with hashtags, tweets and songs across social media.